# The Beginning Story


# Background

For decades, people worldwide have recognized the importance of maintaining a healthy lifestyle. Prioritizing well-being has become an integral part of daily life, and the rapid population growth has fueled the expansion of the global health industry.

The global fitness industry, for instance, was valued at $96.7 billion in 2020, with over 184 million gym memberships (Policy Advice). The year 2020 exemplified the industry's growth trends, as the global fitness industry reached a value of $96.7 billion.

However, due to sedentary lifestyles and time constraints, individuals are increasingly seeking new approaches that simultaneously promote physical and mental well-being while saving time. The benefits are numerous and widely recognized, leading to significant investments in personal health.

<br>


# Overview

The COVID-19 pandemic has left a trail of long-term consequences for both those infected with the virus and those who received some of the world's most widely praised vaccines. These long-lasting effects are proving to be quite profound and complex.

A study published in the Annals of Internal Medicine assessed the physical, mental, and social health of COVID-19 patients 60 days after discharge. The researchers surveyed 488 patients, revealing that:

33% (159/488) of these patients experienced persistent COVID-19 symptoms, with 19% reporting worsening symptoms over time.

Persistent COVID-19 symptoms included:

* Shortness of breath or difficulty breathing (24%)
* Chest pain (17%)
* Cough (15%)
* Complete loss of smell and taste (13%)

The 13% of patients who lost their sense of smell or taste is particularly concerning to scientists as it significantly impacts quality of life and is rarely seen in other illnesses. Additionally, there are a total of 55 persistent COVID-19 symptoms, with the five most common being:

* Fatigue or lack of energy (58%)
* Headache (44%)
* Cognitive impairment (27%)
* Hair loss (25%)
* Shortness of breath (24%)

Furthermore, in February 2024, AstraZeneca, a company that has supplied billions of COVID-19 vaccine doses worldwide, acknowledged that its COVID-19 vaccine may cause blood clots and is facing over 100 lawsuits alleging that it has caused dozens of deaths and serious injuries.

These emerging concerns highlight the severity and urgency of the situation for global human health and the challenges that government agencies, healthcare organizations, and healthcare corporations are currently facing.<br>


# Reshaping Healthcare's Future With Web3


# What are the benefits of using Web3 in healthcare?

The utilization of Web3 in the healthcare industry offers a multitude of benefits for both patients and healthcare organizations that embrace this technology.

* Enhanced Data Security and Integrity
* Empowering Users with Data Ownership and Control
* Improved Data Interoperability and Exchange
* Streamlined Processes and Enhanced Efficiency
* Promoting Research and Innovation
* Strengthening Transparency and Accountability


# How can Web3 be used in healthcare?

Web3 presents a decentralized framework for creating digital assets and identities, holding the potential to revolutionize the healthcare industry.

**Decentralized Patient Data Storage:** Web3 can establish a decentralized patient data storage system, granting patients ownership and control over their data while making data breaches and theft more challenging.

**Secure Communication:** Web3 can enable secure communication channels between patients and healthcare professionals, facilitating the safe exchange of sensitive information without compromising privacy.

**Personalized Medicine:** Web3 can facilitate the development of personalized medicine systems, allowing patients to receive tailored treatments based on their unique needs.

**Decentralized Insurance:** Web3 can enable the creation of decentralized insurance plans, offering greater transparency, flexibility, and potentially lower costs.

The possibilities for Web3 applications in healthcare are vast and continually expanding. These examples illustrate how Web3 can enhance healthcare quality and patient outcomes worldwide.

<br>


# Global Pia - The Healthcare of Future

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### Introduce

Inspired by the word "Utopia," meaning an ideal world, GPIA, Korea's pioneering health and lifestyle blockchain ecosystem, is building a globally accessible platform for user-centric experiences. We go beyond borders, offering advanced user-centric health and lifestyle experiences, services, and products through a decentralized ecosystem powered and driven by the GPIA token. This token fuels a decentralized ecosystem that prioritizes transparency, security, and attractive user benefits like earning opportunities.

### GPIA's Global Expansion

With a foothold in Dalian, China, and ambitious plans for Mongolia, the Philippines, Singapore, Vietnam, and Indonesia, GPIA is rapidly scaling its global presence. This expansion underscores our commitment to building a borderless healthcare community.


# Mission & Vision


# Vision

Envisioning a future where health concerns are no longer burdens, we are dedicated to building a comprehensive ecosystem that empowers individuals to live healthier, happier, and more connected lives.


# Mission

Pioneering Global Healthcare with Blockchain Technology

At GPIA, we recognize the immense potential of Blockchain technology to revolutionize the healthcare sector, aiming to provide comprehensive, transparent, and efficient medical services to people worldwide.

1. **Building a Decentralized Healthcare Ecosystem:**

* Leverage Blockchain to create a decentralized healthcare ecosystem where users can autonomously manage their health data, access medical services, and interact directly with reputable service providers.
* Ensure transparency and security in all healthcare transactions, breaking down information barriers and enhancing stakeholder coordination.

2. **Leading in Advanced Medical Therapies:**

* Support the research and development of new medical therapies, with a special focus on regenerative medicine and anti-aging, offering optimal solutions for rare and chronic diseases.
* Promote the application of advanced technologies like cell therapy, precision medicine, and artificial intelligence in diagnostics, treatment, and healthcare management.

3. **Improving Access to Healthcare Services:**

* Reduce costs and eliminate barriers to accessing high-quality medical services, especially for those in remote areas or with limited financial means.
* Develop flexible payment models and support programs to ensure everyone has the opportunity to receive the best medical care.

4. **Protecting Data Privacy:**

* Implement the most advanced security measures according to international standards to ensure the safety and confidentiality of users' health information.
* Create a transparent healthcare environment that respects individual data autonomy, empowering users to control their own health data.

5. **Promoting Innovation:**

* Support startup projects in the healthcare sector applying Blockchain technology, enabling innovative ideas to come to fruition and driving innovation in global healthcare.
* Encourage collaboration among industry stakeholders, including research agencies, businesses, healthcare organizations, and the community, to develop innovative, effective, and scalable healthcare solutions.


# Foundational Technology for Biological Therapies

Humanity faces significant health challenges, with increasing rates of cancer, rare diseases, and aging-related conditions. Current treatments often have limitations, leading to low effectiveness and severe side effects. Thus, the urgent need for new, effective, and safer treatments is crucial.

GPIA was founded with the mission to pioneer the research and development of advanced and effective biological therapies, offering new hope for treating incurable diseases without the pain of conventional therapies like radiation. GPIA's core research technology includes three main platforms, accompanied by applied technology products and services:

1. **Mitochondrial Platform:**

#### **Research Technology:**

* Mitochondrial Gene Editing: Use advanced gene editing tools like CRISPR/Cas9 to repair disease-causing mitochondrial gene mutations.
* Mitochondrial Transplantation: Transplant healthy mitochondria from donors into patients' bodies to replace damaged mitochondria.
* Mitochondrial Function Modulation: Develop small molecules or gene therapies to modulate mitochondrial function, improve energy production efficiency, and reduce oxidative stress.

#### **Applied Technology:**

* Develop potential mitochondrial stem cell therapies for neurodegenerative diseases like Parkinson's and Alzheimer's, cardiovascular diseases, and aging.
* Mitochondrial stem cell therapy can help restore impaired mitochondrial function, improve disease symptoms, and enhance patients' quality of life.

#### **Results and Applicability:**

* GPIA has successfully developed pluripotent mitochondrial stem cells, capable of differentiating into various cell types in the body.
* Preclinical studies show that GPIA's mitochondrial stem cell therapy is effective and safe in animal models of Parkinson's and Alzheimer's.
* GPIA is conducting human clinical trials for mitochondrial stem cell therapies in treating Parkinson's and Alzheimer's.

2. **Immune Cell Platform:**

#### Research Technology:

* **CAR-T Technology:** Develop T cells with chimeric antigen receptors (CAR), enabling them to specifically recognize and eliminate cancer cells.
* **CAR-NK Technology:** Create NK cells with CAR receptors, enhancing their effectiveness in destroying cancer cells and minimizing side effects.
* **Dual-Receptor T Cell Technology:** Develop T cells with dual CAR receptors, targeting two different cancer antigens, thereby increasing treatment efficacy.

#### **Applied Technology:**

* Develop T cell and NK cell immunotherapies targeting cancer cells, offering higher treatment efficacy compared to traditional cancer therapies.
* Cell-based immunotherapy can help the body's immune system effectively recognize and destroy cancer cells while minimizing side effects on healthy cells.

#### **Results and Applicability:**

* GPIA has developed potential CAR-T therapies for blood cancers such as acute lymphoblastic leukemia and solid tumors like lung cancer.
* Preclinical studies show that GPIA's CAR-T therapy is highly effective and safe in animal models of blood cancer and solid tumors.
* GPIA is conducting human clinical trials for CAR-T therapies in treating acute lymphoblastic leukemia and lung cancer.

3. **Stem Cell Platform:**

#### **Research Technology:**

* **Embryonic Stem Cell Culturing:** Culture embryonic stem cells from surplus embryos in the in vitro fertilization process.
* **Adult Stem Cell Culturing:** Culture stem cells from mature tissues and organs in the body.
* **Stem Cell Differentiation:** Stimulate stem cells to differentiate into specialized cells with specific functions in the body.

#### **Applied Technology:**

* Develop stem cell therapies to regenerate tissues and organs damaged by disease, injury, or aging.
* Stem cell therapy has the potential to cure rare and chronic diseases while restoring function to damaged tissues and organs.

#### **Results and Applicability:**

* GPIA has successfully developed potential stem cells for treating cardiovascular diseases such as heart failure.

4. **Stem Cell Storage Bank:**

#### **Application:**

* Safely collect and store immune cells and stem cells from clients, leveraging advanced Blockchain technology to elevate this service to new heights, providing significant advantages over traditional storage methods.
* Preserve cells in optimal conditions for future use in treating incurable diseases, transparently recording all information about the collection, storage, and use of cells in a tamper-proof manner.

#### **Blockchain-Based Cell Storage Process:**

* **Cell Collection:** Immune cells and stem cells are extracted from clients using safe medical methods.
* **Cell Processing:** Cells are processed and prepared for storage according to strict medical standards.
* **Cell Storage:** Cells are stored in optimal conditions using advanced technologies like liquid nitrogen.
* **Blockchain Information Recording:** All information about the cells, from collection to storage, is recorded on the Blockchain ledger in a transparent and immutable manner.
* **Preservation and Management:** Cells are safely preserved in the stem cell storage bank and managed by a team of experienced experts.

5. **Development of Advanced Biopharmaceuticals:**

#### **Research Technology and Applicability:**

* **Mitochondrial Therapy (MITO ADD™):** Restore mitochondrial function, improve mitochondrial health, and treat diseases caused by mitochondrial dysfunction.
* **NK Cell Therapy (MYTO NKM™):** Enhance the immune system, effectively destroy cancer cells with minimal side effects.
* **Stem Cell Therapy (C-STEM™):** Regenerate damaged tissues and organs, treat rare and chronic diseases.
* **Immune Enhancement Therapy (S-PM CURE™):** Stimulate the natural immune system to fight cancer, improving treatment efficacy.

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#### **Key Product Lines:**

* **NK Cell Therapy (MYTO NKM™):** Currently in preclinical stage, expected to file IND application in early 2025.
* **Mitochondrial Therapy (MITO ADD™):** Currently in preclinical stage, expected to file IND application in early 2025.
* **Stem Cell Therapy (C-STEM™):** Currently in preclinical stage, expected to file IND application in late 2025.
* **Immune Enhancement Therapy (S-PM CURE™):** Fully developed and currently available at local clinics in South Korea.

With world-leading core research technologies, GPIA is at the forefront of developing advanced biopharmaceuticals. The therapies developed by GPIA hold great potential in regenerative medicine and immunology, contributing to improved health and quality of life for people, opening the door to a promising future in medicine.


# Grants & Awards

Over the past two decades since our inception, we at Global Pia (GPIA) and our members have dedicated ourselves to delivering the most valuable contributions to our community.

&#x20;The following milestones serve as testaments to our unwavering commitment and remarkable achievements:

* Hall of Honor & Social Welfare Contribution Award - Social Contribution Organization Committee
* World Peace Award - International Exchange Development Association\
  Customer Impression Innovation Company Award - Korea Sports Economy Center
* Distinguished Certification - Process Union Association
* Korean Person of the Year Award, Shining for South Korea - Korea Person of the Year Award Selection Committee
* Corporate Management Innovation Award - Proud Koreans Award Committee
* Premium Brand Award - Korea Premium Brand
* Citizen Health Award - Korea Environmental ESG Contribution
* Commendation Plaque - Korean New Life Welfare Foundation


# Roadmap

## **2021**

**Q1-Q2**

* Explore AI intersection in healthcare.
* Analyze current blockchain implementations.
* Create detailed project plan with milestones.

**Q3**

* Recruit skilled professionals in AI, healthcare, and communications.
* Build a multidisciplinary team covering all project aspects.
* Define team roles and responsibilities.
* Cultivate a collaborative and innovative work environment.

**Q4**

* Create comprehensive project documentation.
* Press releases and marketing materials to generate interest.

## **2022**

**Q1 - Q2**

* Launch BHF - a business with products that can enhance human health and quality of life.
* Refine value proposition and market positioning.
* Prepare for pre-sale phase and engage with potential investors.

**Q3 - Q4**

* Launch pre-sale phase.
* Engage with investors and refine project based on feedback.
* Operates cell immunotherapy and cancer care hospitals through Global Reverse Group.

## **2023**

**Q1 - Q2**

* Manages fintech platforms, international medical tourism, and M\&A.
* Provides healthcare and entrepreneurship opportunities for members.
* Branches in Dailian City, China.
* Establishing more branches in Mongolia, the Philippines, Singapore, Vietnam, Indonesia, and other countries.

**Q3 - Q4**

* Enhance scalability, interoperability, security.
* Develop new features.
* Shifting from Trad-Fi to Blockchain.

## **2024**

**Q1**

* Develop AI-blockchain integration in healthcare.
* Renamed from BHF to Global Pia.
* Roll out official project website.
* Initiate phased rollout with healthcare providers.

**Q2**

* Monitor performance metrics for real-world data.
* Expand deployment based on success.
* Iterate and enhance ecosystem based on feedback and industry trends.
* Officially launch main net.
* List project token GPIA on leading exchanges.


# Ecosystem

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GPIA's innovative ecosystem delivers a holistic approach to well-being, with personalized health, finance, and global community support.

**Healthcare & Wellness**: Partner with renowned Eastern medicine hospitals and nursing facilities for holistic care.

**Insurance - Reverse Financial**: Design personalized insurance programs and manage your wealth with expert guidance.

**Finance -  KBH Fintech**: a collaborative fintech platform driven by the principle of mutual growth to experience innovative financial solutions.

**Biotechnology - Human Cell Medical**: Pioneer advanced mitochondria control technology for anti-aging and regenerative medicine.

**Manufacturing - Reverse Board**: Produce and supply near-infrared volcanic mineral boards, a unique and proprietary product.

**Entertainment - Golf BHF**: Welcome golfers of all ages to Golf BHF, a haven for recreation and connection.

**Franchising - Reverse Young World & Reverse Pet Co.**: Expanding your reach and establishing a successful business venture.

**Energy - Reverse Mobility**: Embrace the future of energy with electric vehicle charging and backup power solutions

**Beauty - Reverse NuriCell**: Manufacture and distribute high-quality beauty products designed to enhance your natural radiance and promote longevity.

**Food & Beverage - Café BHF**: Step into Café BHF, a haven for relaxation and connection. Mingle with fellow community members and savor delectable quantum products from Reverse Board.

**Logistics & Transportation - Tong In Express**: Trust Tong In Express for meticulous handling of your precious belongings, domestically and internationally.

**Media - WDN Co. Ltd**: a trusted news channel boasting a vast network of websites and databases. Reach millions of viewers and businesses nationwide.

**Tourism - Reverse Life**: Discover exceptional healthcare and wellness services both within Vietnam and internationally.

**Blockchain - NFT Members:** Center for expanding NFT partnerships. Building an inclusive community across various fields and developing community-centered growth.


# Web3 Ecosystem

Through extensive research, we realized that Web3 is an ideal, if not superior, technology for healthcare. Imagine medical records that are unbreachable yet easily shared between doctors. Patients could control their data, while doctors benefit from a secure platform for remote care and medication management. This technology has the potential to streamline processes, empower patients, and create a more transparent healthcare system. However, challenges like adoption and clear regulations need to be addressed first.

That is why Global Pia is creating an ecosystem that integrates health metrics with AI and the Metaverse for better health examinations worldwide. This makes it easier for users to prioritize their well-being and aims for a world where health checks are as simple as the click of a button.

That's why Global Pia creates an ecosystem integrating your health metrics with the power of Web3 technologies.


# Utopia Metaverse

Imagine a virtual reality world where users can get remote examinations and monitor chronic conditions through secure Metaverse environments

## 1. **Metaverse: Revolutionizing Healthcare Through Virtual Reality**

Imagine a world where healthcare transcends physical boundaries, where you can receive a thorough medical examination without leaving the comfort of your home. This is the vision that Global Pia's Metaverse technology brings to life. By integrating virtual reality (VR) with advanced healthcare solutions, we are creating a groundbreaking platform that redefines the patient experience, making healthcare more accessible, efficient, and interactive than ever before.

#### **Remote Examinations in a Virtual World**

In the Metaverse, patients can interact with healthcare professionals in immersive VR environments that mimic real-world medical facilities. This innovation allows for comprehensive remote examinations, enabling doctors to monitor chronic conditions, conduct follow-up appointments, and even perform certain diagnostic tests virtually. Patients no longer need to travel long distances or endure waiting times; instead, they can receive timely and precise medical attention from the comfort of their own home.

#### **Chronic Condition Monitoring**

The Metaverse provides a secure and engaging platform for managing chronic conditions. Patients can participate in virtual health check-ups and receive real-time feedback from their healthcare providers. Interactive VR tools can track vital signs, medication adherence, and lifestyle changes, helping patients and doctors to manage conditions like diabetes, hypertension, and heart disease more effectively. The immersive nature of VR also makes it easier for patients to understand their health status and follow medical advice, enhancing overall treatment adherence and outcomes.

## **2. Healthcare NFTs: Bridging the Virtual and Real Worlds**

One of the most exciting features of Global Pia's Metaverse is the integration of NFTs into healthcare. NFTs are unique digital assets that can represent ownership of a variety of virtual items. In our Metaverse, healthcare-related NFTs can take the form of virtual medical equipment, wellness programs, and health-related rewards. These NFTs are not just digital collectibles; they have real-world value and utility.

**Virtual to Real Exchange**

Imagine owning an NFT that represents a piece of healthcare equipment, such as a blood pressure monitor or a fitness tracker. In the Metaverse, you can use these virtual tools to monitor your health. What makes this even more powerful is the ability to exchange these virtual items for their real-world counterparts. By participating in health programs and achieving wellness goals in the Metaverse, you can earn NFTs that can be redeemed for actual medical devices, wellness products, or even discounts on healthcare services.

#### **A Secure and Engaging Health Ecosystem**

The Metaverse is designed with security and user engagement at its core. All patient data is securely stored on the blockchain, ensuring privacy and protection against unauthorized access. The interactive and gamified nature of the Metaverse encourages patients to stay engaged with their health, participate in preventive care, and maintain a healthier lifestyle. Virtual rewards, health challenges, and social interactions within the Metaverse foster a supportive community that motivates users to prioritize their well-being.

#### **The Future of Healthcare is Here**

Global Pia's Metaverse is not just a vision for the future; it is a tangible step towards transforming healthcare delivery. By leveraging VR, blockchain technology, and NFTs, we are creating an inclusive and innovative platform that addresses the challenges of modern healthcare. Whether it’s through virtual examinations, chronic disease management, or rewarding healthy behaviors with real-world benefits, the Metaverse is set to revolutionize the way we approach health and wellness.

Join us in this exciting journey and be a part of a world where healthcare is as accessible as logging into a virtual space. Welcome to the future of healthcare with Global Pia’s Metaverse.


# H-AI-lth (Health + AI)

In the rapidly evolving world of healthcare, artificial intelligence (AI) and blockchain technology stand at the forefront of innovation. Global Pia leverages the power of AI and the security of blockchain to revolutionize medical data analysis, diagnostics, and personalized treatment plans. By integrating AI with blockchain into our Web3-powered healthcare ecosystem, we aim to enhance patient care, streamline medical processes, and deliver more accurate and effective health solutions.

1. **Advanced Data Analysis for Personalized Care**

Global Pia's AI systems process data from various sources, including electronic health records, genetic information, and lifestyle data, securely stored on the blockchain. This comprehensive analysis allows for highly personalized treatment plans tailored to each patient's unique medical history, genetics, and lifestyle choices, all while ensuring data integrity and security.

2. **Precision Diagnostics and Predictive Analytics**

AI algorithms recognize patterns and anomalies in medical data that might be missed by human eyes. By analyzing symptoms, medical history, and diagnostic images, securely logged on the blockchain, AI can assist doctors in making more accurate diagnoses. Predictive analytics powered by AI can identify potential health risks before they become critical, enabling early intervention and prevention.

3. **AI-Driven Virtual Health Assistants**

Global Pia's AI-driven virtual health assistants interact with patients in real-time, providing guidance and support tailored to their needs. Whether it's answering health-related questions, scheduling appointments, or monitoring daily activities, AI virtual assistants enhance patient engagement and adherence to treatment plans. The secure blockchain infrastructure ensures that all interactions and data are protected against unauthorized access.


# DePIN

At Global Pia, we introduce DePIN, a pioneering decentralized protocol designed to revolutionize healthcare data management. DePIN leverages blockchain technology to ensure the secure storage, efficient sharing, and privacy of medical records across the healthcare ecosystem. By decentralizing data storage and access, DePIN addresses critical challenges in healthcare information management.

**Key Benefits of DePIN:**

1. **Enhanced Security**: DePIN utilizes blockchain's cryptographic principles to create an immutable ledger for medical records. This ensures that patient data is tamper-proof and resistant to unauthorized access or breaches, enhancing overall data security.
2. **Interoperability**: Traditional healthcare systems often struggle with interoperability issues, hindering seamless data exchange between different providers and healthcare facilities. DePIN facilitates interoperability by providing a standardized, secure framework for sharing medical records among authorized entities.
3. **Patient Empowerment**: Patients retain full control over their medical data through DePIN. They can grant or revoke access to their records securely, empowering them to actively participate in their healthcare decisions and ensuring privacy compliance under regulations like GDPR and HIPAA.
4. **Continuity of Care**: DePIN supports continuity of care by enabling healthcare providers to access comprehensive patient records securely, regardless of geographic location or organizational boundaries. This seamless access to medical history facilitates informed decision-making and personalized treatment plans.
5. **Efficiency and Cost Savings**: By eliminating redundant paperwork and administrative overhead associated with traditional data management systems, DePIN streamlines workflows and reduces operational costs for healthcare providers. This efficiency translates into more time spent on patient care and improved healthcare outcomes.


# SocialFi

Global Pia introduces SocialFi, an innovative application designed to empower patients and promote healthy lifestyles through social engagement. SocialFi leverages Web3 technologies to create a supportive ecosystem where users can participate in health-related activities and earn rewards.

**Fostering Community and Motivation**

Central to SocialFi is its ability to foster community and motivation among users. Through interactive features, users can engage in activities such as exercise challenges, health education modules, and preventive screenings.

*These activities are designed not only to promote physical well-being but also to enhance mental and emotional health through social interaction and support.*

SocialFi utilizes blockchain technology to securely track and verify user participation and achievements. By integrating blockchain, SocialFi ensures transparency and trust in the reward system, where users earn tokens or rewards for their health-promoting efforts.

*This incentivization mechanism not only encourages healthy behaviors but also reinforces positive lifestyle changes over time.*

Through SocialFi, Global Pia envisions a future where healthcare extends beyond clinical settings into everyday life, supported by a community-driven approach to well-being. Join us in embracing a healthier, more connected future with SocialFi, where every step towards wellness is recognized and rewarded.


# GameFi

Global Pia's GameFi integrates seamlessly into the Metaverse, where users are rewarded for engaging in healthy activities. The platform offers a variety of ways to earn rewards for a healthier lifestyle, including

* Lift to Earn (L2E),
* Jump to Earn (J2E),
* Swim to Earn (S2E),
* and more.

Built on the secure TON blockchain, users can earn tokens and incentives by completing fitness challenges, adhering to medication schedules, or participating in health education modules. This gamified approach not only enhances interactivity and enjoyment in healthcare but also fosters consistent adherence to health regimens.

Furthermore, GameFi promotes community interaction and social support through multiplayer features and competitive elements. Collaboration and friendly competition among users enhance motivation and accountability, driving individuals to achieve their health goals effectively.

Beyond individual benefits, GameFi contributes to broader healthcare advancements by leveraging anonymous data collected during gameplay for research purposes. This data provides valuable insights into population health trends, informing public health initiatives and contributing to the improvement of healthcare on a larger scale.


# GPIA Pay

**GPIA Pay Overview**

GPIA Pay is a flagship project within the GPIA ecosystem aimed at seamlessly integrating crypto payments into everyday life using advanced online payment systems and Mastercard.

**For the GPIA Ecosystem**: GPIA Pay serves as a pivotal gateway for GPIA and nine other major tokens to reach a broader audience of mainstream users.

**For Users**: GPIA Pay provides a practical solution for incorporating cryptocurrency into daily transactions with ease.

**Vision**

We envision cryptocurrency not as a fleeting trend, but as an essential component of everyday life. Our mission is to enhance convenience for all by bridging the gap between the crypto sphere and reality, fostering an "Everyday Crypto Lifestyle." This lifestyle encourages widespread cryptocurrency use for routine activities such as dining, coffee purchases, and most importantly for gym and hospital.

Through our mission, we seek not only to simplify transactions but also to foster greater community acceptance and integration of cryptocurrency. GPIA Pay represents a significant stride toward realizing this future, transcending mere payment functionality to propel cryptocurrencies into mainstream usage.

**GPIA Pay Solution**

Traditionally, converting project tokens into fiat currency involves complex processes, especially daunting for newcomers:

1. **Receive Tokens**: Acquire tokens from a project.
2. **Exchange Tokens**: Convert tokens to stablecoins like USDT, typically supported on multiple platforms.
3. **Withdraw or Transfer**: Convert stablecoins to fiat through credit/debit card withdrawal (often high-fee) or transfer to a centralized exchange (CEX) for subsequent card withdrawal.


# GPIA AI Trading BOT

Forex is one of the oldest financial markets globally, considered the lifeblood of the global economy and a market with limitless potential. However, it is not a market for newcomers, as entering this market requires a substantial amount of time to accumulate knowledge and experience. Even for seasoned traders, success is not guaranteed due to greed and a lack of discipline.

Understanding these challenges, we have introduced the GPIA AI Trading Bot, utilizing artificial intelligence to provide sophisticated algorithms for market trend analysis, trade execution, and investment strategy optimization. This tool aims to assist traders in safely participating in the market and generating passive income, even while they sleep. In addition, we are also expanding our product offerings into other financial areas such as Crypto, Stock, and more.

Always at the forefront of the dynamic financial market, the Al Trading Bot exemplifies cutting-edge technology in the world of finance.

### AI Trading Revenue <a href="#ai-trading-revenue" id="ai-trading-revenue"></a>

The AI Trading algorithm of GPIA has consistently generated profits since 2021. Over the course of nearly 3 years of operation, this trading bot has always been profitable, from 5-20% every month for users and investors within the GPIA ecosystem.


# GPIA Finance

## **Vision**

Our vision for GPIA Finance is to redefine the landscape of decentralized finance by providing a comprehensive suite of services that are accessible, secure, and efficient. We aim to empower individuals globally to take control of their financial futures through decentralized and transparent financial solutions.

## DeFi

GPIA Finance is an innovative decentralized finance (DeFi) platform that consolidates essential financial services into one user-friendly ecosystem. Our platform is designed to empower users with seamless access to a range of decentralized financial tools, including staking, lending, swapping, and more.

* **Staking**: Earn passive income by participating in staking activities on GPIA Finance. Stake your tokens to support network operations and receive rewards in return, contributing to the security and efficiency of the ecosystem.
* **Lending**: Access decentralized lending services on GPIA Finance, allowing users to borrow and lend cryptocurrencies without intermediaries. Utilize your crypto assets as collateral to secure loans or earn interest by lending them out to others.
* **Swap**: Instantly exchange cryptocurrencies through our decentralized swap feature. Enjoy low fees and fast transaction times while maintaining control of your assets throughout the exchange process.
* **Yield Farming**: Maximize your returns by participating in yield farming opportunities available on GPIA Finance. Earn rewards by providing liquidity to our decentralized pools, facilitating efficient trading and enhancing market liquidity.
* **Governance**: Participate in the governance of GPIA Finance through our governance token. Holders can propose and vote on changes to the protocol, ensuring a decentralized and community-driven platform.


# Foundation

## Chairwoman Yang Yoon Jung (Founder)

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Ms. Yang Yoon Jung is an outstanding leader in the health and cosmetics industry, possessing an impressive career and extensive influence. With a strong commitment to empowering women, she is not only a talented leader but also a powerful source of inspiration, driving breakthroughs and innovations in the industry. Ms. Yang Yoon Jung's deep experience and rich expertise are not just valuable assets but also invaluable strategic resources for any organization striving to reach new heights.

### Current Positions

* Chairperson of BHF Co., Ltd.
* Internal Director of Human Cell Bio Co., Ltd.
* Honorary Chairperson of Dr. MC Cosmetic - MiCell Co., Ltd.
* Senior Vice President of Seocho Forum
* Corporate Sponsor Chairperson of the Korea New Life Welfare Foundation
* Honorary Director of Olympiad (Korea Medalist Association)

### Education and Teaching Activities

* Honorary Doctorate from California United Universal University
* Visiting Professor in the CEO Natural Healing Program at Sahmyook University
* Visiting Lecturer at Seoul Health University
* Completed the Executive Counselor Course at Ewha Womans University

### Other Activities and Honors

* President of the Women's Leadership Forum in Politics and Economy
* Judge for Miss Korea 2021

## &#x20;Director Ko Chang Ho

<figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2FlvbbxUWp0nvVOKVcYx8n%2Fphoto_2024-08-23_13-29-24.jpg?alt=media&amp;token=bc3fc9a5-a95e-4859-96af-df7290909833" alt="" width="375"><figcaption></figcaption></figure>

### Education and Teaching Activities

* Bachelor's Degree in Economics from Gyeongnam University

### Experience

* Former CFO of Gyeongnam Bank
* Former CEO of TFC
* Former CEO of ICellBio
* Current President of Human Cell Bio Co., Ltd.

## Director Lee Young Joon

### Education and Teaching Activities

* Ph.D. from CHA University of Health Sciences

### Experience

* Head of Cell Therapy Development at Hanson Biotech Co., Ltd.
* Deputy Director of GMP Research Group at CHA Biotech Co., Ltd.
* Head of Bio Business Division at Hyunsung A-One Co., Ltd.
* CTO of Phaian Biotechnology Co., Ltd.
* Head of Research at EHL Bio Co., Ltd.
* Former Adjunct Professor in the Department of Biotechnology at CHA University of Health Sciences
* Current CTO/Executive Director at Human Cell Bio Co., Ltd.
* Over 10 IND approvals for cell therapy

\
\ <br>


# Advisors Team

## Jeong Woo Kyung

### Education and Teaching Activities:

* Graduated from Yonsei University, Department of Mechanical Engineering
* MBA in Finance from Fordham University

### Experience:

* Kolon Construction
* AXA Advisors, Inc
* Hyundai Securities
* CEO of AK Interactive
* Consultant for Sejong Lee Internal Medicine Clinic
* Consultant for Cheongju Staromian Plastic Surgery Clinic

## Yoon Jae Dong

<figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2FUC0YaYfnepWr5kH1VpOh%2FAsset%202%404x%201%20(1).png?alt=media&amp;token=30603c70-55dd-4ce3-a621-0522b763bad7" alt="" width="318"><figcaption></figcaption></figure>

### Education and Teaching Activities:

* Graduated from Jungdong High School and Korea University, Department of Economics
* Born in Hapcheon, Gyeongnam
* Passed the National Intelligence Service's 7th-grade public recruitment in 1987

### Experience:

* Resigned as Deputy Director of the National Intelligence Service in 2014
* Served as an outside director for Taekwang Group’s Heungkuk Life Insurance, Heungkuk Fire & Marine Insurance, and Yegaram Savings Bank
* Currently serving as a Senior Advisor for the U.S. law firm Covington & Burling
* Currently serving as CEO of the biotech company Hepatol
* Currently serving as an outside director of a KOSDAQ-listed company
* Currently serving as Chairman of Bel Époque Asset Management


# Team

<figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2FjEwVObqaU8XN7neqH4vC%2Fimage.png?alt=media&amp;token=54764405-682f-4bd9-a590-38f4b23bd0f5" alt=""><figcaption><p>CEO: Yang Yoon Jung</p></figcaption></figure>

Yang Yoon Jung is a highly accomplished individual with a distinguished career in healthcare and cosmetics. She is a visionary leader with a passion for empowering women and promoting innovation in her field. Her extensive experience and expertise make her a valuable asset to any organization.

**Current Positions:**

* Chairman of BHF Company
* Executive Director of Human Cell Bio Company
* Honorary Chairman of Dr. MC Cosmetic-MiCell Company
* Senior Vice President of Seocho Forum
* Chairman of Business Support at the New Life Welfare Foundation of Korea
* Honorary Director of the Korean Olympic Medal Association

**Education and Teaching Activities:**

* Honorary Doctorate from California United Universal
* Sahmyook University Natural Healing CEO Course Adjunct Professor
* Seoul National University of Health foreign lecturer
* Completed Advanced Management Consulting Course at Ewha University

**Other Activities and Honors:**

* Women's President of the Political Leadership Association
* Judge for the Miss Korea 2021 pageant

## Board of Directors

### Go Chang-ho - CEO

<figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2FlvbbxUWp0nvVOKVcYx8n%2Fphoto_2024-08-23_13-29-24.jpg?alt=media&amp;token=bc3fc9a5-a95e-4859-96af-df7290909833" alt="" width="375"><figcaption></figcaption></figure>

#### Education

Bachelor of Economics - Gyeongnam University

#### Experience

* Former CFO, Gyeongnam Bank;&#x20;
* Former CEO, TFC;&#x20;
* Former CEO, ICellBio.

### Kim Hong-sik - CFO/ Head of Planning & Strategy

<figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2FvD6d4O7B6RwPrlehULs8%2FUntitled%20design%20(1).png?alt=media&amp;token=907e8489-c2d2-4010-a0d1-b83d1108df0d" alt="" width="375"><figcaption></figcaption></figure>

#### Education

* Master of Business Administration - Seoul National University

#### Experience

* Certified Public Accountant, AhnJin Accounting Corporation;&#x20;
* Evaluation Commissioner, Ministry of SMEs and Startups, Ministry of Trade, Industry and Energy, Ministry of Science and Technology, Ministry of Environment.

### Joean Hong-geun - Legal Advisor

#### Experience&#x20;

* Commissioner, Fair Trade Commission's Regulatory Reform Committee;&#x20;
* Judge, Seoul District Civil Court;
* Legal Advisor for various economic programs such as "Economy within Reach";&#x20;
* Professor, Sungkyunkwan University and School of Law, Dankook University;&#x20;
* CEO, Comparative Law Association.

## Research and Development Team

### Choi Soon-ho - Head of R\&D&#x20;

* Doctor of Science, Yonsei University&#x20;
* Former CEO, BioShop&#x20;
* Former CEO, Korea Bio Group

### Lee Young-joon - Research Director

* PhD, CHA University of Science
* Head of Cell Therapy Development, Hanson Biotech Co., Ltd.
* Head of GMP NH, Cha Biotech Co., Ltd.
* Head of Biological Business, Huynsung A One Co., Ltd.
* Former CTO, Phi Ahn Biotech Co., Ltd.

### Park Hee-seop - GMP Plant Director

* Master of Bioscience Engineering, Inha University
* Cell Therapy Team Leader, Medipost Co., Ltd.
* Development Team Leader, Gangstem Holding Co., Ltd.
* Head of Biological Development, Cha Bio & Diostech Co., Ltd.


# Partners

<div align="center" data-full-width="false"><figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2FVW2zpHCR0mZxsjZgYAcy%2FGroup%2012.png?alt=media&amp;token=013456a5-8971-4cf5-b608-1b5c3f9292ee" alt="" width="357"><figcaption><p><a href="https://walkup.world/">Walk Up</a> - M2E Project on TON blockchain</p></figcaption></figure> <figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2F7H52wtXissvfQxVnSvHX%2FGroup%20395.png?alt=media&amp;token=3d913a4f-099b-4fc8-8f02-8dd9a5f63632" alt="" width="375"><figcaption><p><a href="https://ubot.finance/">Ubot </a>- Forex AI Trading Bot</p></figcaption></figure></div>


# Tokenomic

**Token Name:** GPIA

**Total Supply:** 1,000,000,000

## **GPIA Distribution**

<figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2F1E6S6kD5YPRvRELxNaZm%2FScreenshot%202024-08-12%20163026.png?alt=media&amp;token=f6363468-aa26-4db3-be7c-19df6d9eb9c5" alt=""><figcaption></figcaption></figure>

<table data-header-hidden><thead><tr><th width="159">Tokenomic</th><th width="136">Allocation (%)</th><th width="137">Token Amount</th><th>Vesting</th></tr></thead><tbody><tr><td>Strategic Sale</td><td>12%</td><td>120,000,000</td><td>Vesting 20% at TGE, cliff 6 months Linear Unlock over 24 months.</td></tr><tr><td>Team</td><td>10%</td><td>100,000,000</td><td>Locks up for 1 year, the remaining unlocks monthly over 24 months.</td></tr><tr><td>Marketing</td><td>20%</td><td>200,000,000</td><td>Unlocks monthly over 25 months.</td></tr><tr><td>Liquidity</td><td>10%</td><td>100,000,000</td><td>No</td></tr><tr><td>Foudation</td><td>15%</td><td>150,000,000</td><td>Unlocks monthly over 36 months.</td></tr><tr><td>Ecosystem</td><td>30%</td><td>300,000,00</td><td>No</td></tr><tr><td>Development</td><td>3%</td><td>30,000,000</td><td>Locks up for 6 months, the remaining unlocks monthly for 5% over 20 months.</td></tr><tr><td><strong>Total</strong></td><td><strong>100%</strong></td><td><strong>1,000,000,000</strong></td><td><br></td></tr></tbody></table>

## GPIA Vesting Schedule

<figure><img src="https://461530518-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FH3lEehBlSiL6aV0gWzF6%2Fuploads%2FkMUMylEebRO7RsbWEpnR%2FGPIA%20Vesting%20Schedule.png?alt=media&amp;token=dd717c96-1469-4ce1-a7bf-ca6f3759dd87" alt=""><figcaption></figcaption></figure>

## Token Utility

GPIA serves as the core utility token within the Global Pia ecosystem and offers various benefits to holders, including:

* **Staking:** Users can stake GPIA tokens to earn rewards.
* **Payment:** GPIA can be used as a form of payment for various services and products within the ecosystem. This incentivizes users to hold and utilize GPIA within the platform.
* **Governance:** GPIA holders will have voting rights on key governance proposals that impact the future development of the Global Pia ecosystem. This fosters a sense of community ownership and decision-making.
* **Networking Benefits:** Holding GPIA may unlock exclusive features or benefits related to connecting with other projects within the ecosystem. This could include access to private channels, matchmaking services, or participation in exclusive events.

**Why Staking?**

The goal of GPIA Staking is to transfer both economic and governance power to those most committed to the long-term success of the protocol.

GPIA's products are built for the long term. As such, we need community governance that is similarly focused on the long-term good of the protocol. We incentivize long-term thinking by having users lock GPIA temporarily in exchange for economic and voting power. The longer users choose to stake, the more power they receive. This ensures that power is held by those who are most committed to the long-term success of the protocol. In return for staking GPIA, users not only earn the ability to create proposals and vote on the future of the protocol. They are also rewarded with additional GPIA derived from the project's revenue. These rewards can be collected at any time.

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